Dental Assistants Recognition Week™ (also known as DARW) is held the first full week in March every year. This year March 3-9, 2024, was designated by the American Dental Assistants Association as the perfect time to acknowledge and recognize the versatile, multi-talented member of your dental team. Dentists in the United States and Canada will celebrate by honoring their dental assistants for their various duties and helping them provide patients with quality dental care.

The theme for 2024 is 100 Years Supporting Oral Health and acknowledges the importance of dentistry’s role in health care and the contributions of dental assistants. Dental assistants are a key part of the dental practice year-round and strengthen the entire practice and enhance patient satisfaction. Dental assistants are committed to professional development and quality dental care.

ADAA has created an array of tools to help promote DARW and celebrate dental assistants in the U.S. and Canada. Download the whole toolkit or individually download images, ads, and tips.